Expert insights
Are you wondering how to attract the media’s interest? Or perhaps you want to know about the latest marketing trends or how you should approach engaging the community for an upcoming project. Get the latest communications, engagement, marketing and PR insights from our team of seasoned experts.
In the world of venture capital and angel investing, the adage “investors invest in people, not just companies” holds a lot of truth. Investors are not just looking for a groundbreaking business idea; they are looking for a solid leader who can navigate the tumultuous journey from startup to scaleup and beyond. Most founders have an extraordinary vision. But they need to convince investors they also have the leadership, technical skillset and resilience to see it through.
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When you’ve got a story that you think is newsworthy, it can pay to pitch local.
When it comes to pitching a story to journalists, there’s one question we get asked: “Do you have a case study we can interview?”
Anyone who has managed a social media account for a while is familiar with that sense of panic. You need to post something… but what?!?
Journalists don’t like pretty. Journalists want news stories that will interest their viewers or encourage someone to pay to read a story.
As a business you can have all the best procedures in place, but unfortunately no business is immune to a crisis.
While you might have a compelling yarn to tell, your press release may not even be read if you don’t hit send at the right time.
Here are the top benefits why working with a PR agency might be the best solution for your business.
Is your story good enough to make someone whip out their credit card and pay for it?
Before you switch off for the silly season, you should take a minute to think about your brand’s social media.